Audemars Piguet

254 N Rodeo Drive
Beverly Hills, CA 90210

(310) 247-8181

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Monday to Saturday 10-6
Sunday 12-5

MADE IN LE BRASSUS

Audemars Piguet explores the connections between the worlds of arts and crafts in an ongoing quest to combine artistic excellence and technical mastery.

ORIGINS

It is in the heart of the Vallée de Joux, a region that beats to the tune of complicated watch mechanisms, that everything started for Audemars Piguet in 1875.

THE VALLEE DE JOUX, CRADLE OF FINE WATCHMAKING

The Vallée de Joux, birthplace of Audemars Piguet and cradle of high-end Swiss watchmaking, is an awe-inspiring, ruggedly beautiful region nestled in the Jura Mountains, north of Geneva. The natural resources of the Vallée de Joux – specifically the forests, water, ice and rocks from which iron ore could be extracted, provided the means for the watch industry to evolve and thrive. To this very day, the raw nature of this majestic region with vibrant views of the clear night sky, has served as inspiration for watchmakers. Watch mechanisms are indeed representations of the passage of time as dictated by astronomy, and nature has always inspired the development of time measurement devices.